As France makes the headlines nowadays with flood, downpour, hence the unpleasantness that occurs in Paris, causing the most tourist-driven museums such as Louvre and Orsay close their doors, the French on the one hand have been awaiting the good news for months: the opening of Bordeaux Wine Museum! And finally La Cité du Vin, opened on June 1, the majestic building is ready to receive its visitors with its exemplary services.
Currently, there are numerous wine museums in California, in France (Hameau Dubœuf) and Greece (Koutsoyannopoulos) arousing great amount of interest from an international crowd, however, La Cité du Vin with its 3.3 hectares of land and greater content leads the way in aiming to attrack 450,000 visitors a year, gathering them to meet on the common ground for the love of wine, pays deep interest to all cultures, civilizations and times to examine wine from an holistic angle.
The Museum’s name is; ‘ La Cité du Vin ‘; meaning, ‘ the city of wine ‘. 20 themed facility, along with visual impressions, wine tasting tours led by experts, boat tour to the vineyards and wine making workshops offer a packed and a satisfying program to visitors.
50-seat boat tour, targets a full history of wine. Setting off from 6000 BC to today, from experiences of merchants to today’s experts, all details pertaining to wine journey are shared. Along with plenty of visuals and animations, thorough smells of iodine, seaweed and sea, guests are promised to be taken on a fun and an informative journey.
The museum’s architecture is as ambitious as its content and offerings. The building’s design belongs to Anouk Legendre and Nicolas Desmazières, made of glass and aluminium made panels. The architecture evokes the idea of Frank Gehry’s Bilbao Guggenheim Museum. Bordeaux and its surrounding area can be viewed on the top floor, the building situated near the banks of Garonne River, was built considering energy saving by leaving the work to air flows in order to decrease the need for cooling.
% 80 of financial support came from public sources, the rest from the private sector and % 15 was received from EU funds.
La Cité du Vin, aims to attract significant amount of foreign influx. Sponsored by the American Friends of La Cité du Vin which raised more than $334,000 in fundraising efforts, the museum named its auditorium; Thomas Jefferson, since Jefferson travelled immensely in the wine region of France, and is one of the first names in making contribution to first written records concerning wine making.